Turn the Status Quo Upside Down.

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We work with businesses and entrepreneurs who are looking to build brands that can stand on their own. Building a solid foundation takes commitment beyond following aesthetic trends and great visuals. Strategy is foundational to our design practice whether it’s for a rebrand, or a website refresh. 

When we build out your brand identity, your design system and your marketing strategy, we are creating an ecosystem where each element feeds into another - it's a symbiotic approach to brand marketing that gives you clarity, distinction and enables genuine connection with your audience. 

Our Services

  • Brand strategy is about building a foundational blueprint or roadmap for your brand. The first step in brand identity is to spend time exploring purpose, vision,  history, gaps, and intentions to uncover opportunities and release any excess.

    This process is made through a series of interviews, workshops, and research that form the materials needed to build the foundation of your brand.

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  • The second phase of brand identity development is building your brand’s design system. We’ll create a visual identity based on your brand strategy. This process involves collaborative mood boarding, creative concepting, and designing the full elements of your visual identity including logos, colour palettes, accents or patterns, typography and a brand style guide.

    Brand packages are flexible and can include any additional materials you may need depending on your business. 

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  • Website design and development of a custom website on Squarespace. We start with discovery, creating a website plan based on the objectives of your site, and finalizing your copy and content before moving into design and development.

    Services like copywriting and stock image curation are available as add-ons with any package.

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  • We design digital and print materials for brand experiences such as zines, branded giveaways, posters and promotional graphic assets.

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Personal Branding Packages

  • Ready  to launch

    Ready to launch

    A whole new era

    6-8 weeks

    A full personal branding and web design package created for icons with a digital presence. This includes a brand strategy workshop and roadmap, visual identity design including logos with 2-3 variations, brand colors, curated typography (fonts), accents and patterns.

    You’ll receive a custom website designed and developed on squarespace with 5 pages.

    The personal collateral includes a media kit or pitch deck and social media templates (10 layouts).

    Additional materials or pages are available as add-ons.

    Investment: From $6K

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  • On the move

    On the move

    Get started

    4 weeks

    A personal branding package created for icons looking for materials to take their brand to new heights. This includes a brand strategy workshop and roadmap, visual identity design including logos with 2-3 variations, brand colors, curated typography (fonts), accents and patterns.

    You’ll receive personal collateral including a media kit or pitch deck and our social media template package (10 layouts).

    Additional materials are available as add-ons.

    Investment: From $4k

    Inquire

  • A woman relaxing on an orange poolside lounge chair, using her phone with a laptop nearby, beside a swimming pool with orange cushions and trees in the background.

    Studio Intensives

    A simplified approach

    1-2 weeks

    We offer a limited number of seasonal design intensives for small businesses and creative entrepreneurs. Sometimes what you need to focus on is getting to launch—and getting there faster.

    Intensives are streamlined, focused weeks that deliver high quality, simplified design at a lower cost.

    What is available:

    “1 week website” a 5 page website designed and developed on Squarespace.

    “Personal branding intensive” Simplified branding done in 2 weeks.

    Inquire for more details.

    Investment: $2900

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projects

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why people love working with us

Clarity of the process

Our brand strategy process helps our clients create the foundation to approach their internal strategy beyond their rebrand

Unique bold branding

The visual identities we design move beyond industry norms to create brands that stand out

Opportunity forecasting

Strategic brand marketing insight that helps clients consider new opportunities to connect with their audience

What our clients are saying

  • A pregnant person in a dark gray outfit with hands on their bare belly, while another person in a white coat gently touches the belly from above.

    Loula

    “Oyinkan crafted a cohesive brand identity that truly captured the essence of our early-stage company while allowing for the flexibility we need as we grow and evolve. She struck the perfect balance between incorporating our feedback and providing thoughtful, strategic guidance, even pushing back when necessary to ensure the best outcome.

    Working with Studio Oyinkan requires trust in the process—and it’s worth it. Oyinkan delivered all assets on time, exactly as promised, and worked with us to create a tailored package that met our specific needs. Her professionalism, creativity, and deep understanding of brand development made this a seamless and rewarding collaboration. We can’t wait to work with her again and highly recommend her to any company looking to bring their brand to life.”—Lindsey Redd, Founder & CEO Loula

  • A woman with teal hair and bold eye makeup poses with arms crossed over her face, wearing a shiny orange garment.

    Diet Cunt

    “[My co-founder] and I needed someone to completely bring our lifestyle brand to life. Since neither of us knew how to build websites or a visual identity to a brand, we needed someone who had capacity to do a comprehensive brand identity. When we were researching designers, Studio Oyinkan stood out because of her diligent and intentional approach to communicating the exact vision of our brand.

    Oyinkan helped build out our website, newsletter, podcast, and social media templates. Oyinkan went above and beyond to fill in the gaps we didn't even know we had. I enjoyed Oyinkan's timeliness, intentionality, creativity, and thoroughness.”—Makala Kusi, CEO Diet Cunt

  • People in an audience at an event, with a woman in focus who is wearing glasses and a beanie, and is raising her hand.

    Glorifying Blackness

    “I reached out to Studio Oyinkan in search of a timeless design, which fuses a creative layout with an essence that communicates the feel and importance of Black empowerment and communal support. As the founder of Glorifying Blackness (GB) - a social impact venture that seeks to curate creative experiences to build a sustainable community for Black healing, I knew I would need a website to help clarify the mission and vision of the brand. After I heard Oyinkan speak so elegantly on an Omek African Diaspora Summit virtual panel and took the time to check out her website, which I found through her Instagram, the decision to work with Oyinkan felt right. The portfolio of work and talent that Oyinkan has showcased - from creative strategy to website design - is easily an example of Black brilliance. The attention to detail and ethereal yet defined aesthetic - her work speaks for itself and states that she understands the assignment and delivers always.

    It was a breath of fresh air working with Oyinkan because of the excellent amount of patience and organizational skills she had - she never made me feel shy about speaking up about my preferences in regard to colors, typography, formats, etc. I appreciate the genuine space she cultivated for us to work together, and I was comfortable sharing my feedback throughout the process leading up to the final product for the website. I trusted her and she created a lovely site, which is why I did not think twice about working with her again on the social media templates for Glorifying Blackness. 

    I have already recommended Oyinkan to a sister of mine and will continue to say her name positively in more rooms cause her work is beautiful and well-executed plus she is a delight to work with - thanks for all your time, love, and effort put into the website and social media kit. “—Angela Tettey, Founder of Glorifying Blackness